August 9, 2010

Global Strategy: For the Time Being Avoid the U.S.A.

China's biggest search engine company, Baidu Inc., is more dominant than ever now due to Google's pullback (moved its search to Hong Kong due to censorship demands that were placed on Google by China government).

Baidu's 41-year-old founder and CEO Robin Li has to figure out how to grow the business amid investor concerns on just where the growth will come from since there will be an intentional avoidance of the U.S.A. market for now.

More than two-thirds of China's population is still not on the Internet so there is room for Baidu to squeeze out additional local growth over the next 5-10 years.

But other revenue streams will be critical for Baidu to maintain and sustain its position in the local and global marketplace.

Read the interesting Bosstalk interview conducted by Owen Fletcher (WSJ) with Robin Li (at Baidu's Beijing headquarter office) -- here.

Illustration credit (very striking -- scary -- how much it looks like Google): Baidu search engine service, China

Posted by: Laurel Delaney, The Global Small Business Blog

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