Showing posts with label American Express OPEN Forum. Show all posts
Showing posts with label American Express OPEN Forum. Show all posts

December 3, 2010

Global Gaga

My latest contribution for Small Business Trends at the American Express OPEN Forum:

How to Market Your Business Lady Gaga Style

Pictured:  Lady Gaga

Posted by:  Laurel Delaney, for The Global Small Business Blog

July 1, 2010

Free eBook: Entrepreneurial Obsession by Laurel Delaney

Here's to a great 4th of July holiday weekend where you kick back yet make time for some good old-fashioned summer reading. We hope it starts here.

Download our new e-book:

"Entrepreneurial Obsession: 13 ways to create a brighter future for your business" by Laurel Delaney

This is a compilation of articles I authored as a global business expert for Small Business Trends that were originally published over at the American Express OPEN Forum.

It's our gift to you. Enjoy. Pass it along to anyone you know who might benefit from reading it.

Posted by: The Global Small Business Blog

June 24, 2010

Learn Who's Doing What in One of the World's Most Populated Countries

My latest installment for Small Business Trends/American Express OPEN Forum: Global Sophistication: Selling in China is All the Rage

Snippet:

2. Starbucks. Big plan at the moment: Step up expansion into huge markets in China. Why? When you over-expand locally and entrench the marketplace, there’s nowhere else to grow but outside your own borders. China is it for Starbucks. Their plan is to open thousands of cafes in China and achieve great success in one of the largest markets in the world.


Tip for small businesses: When local sales begin to weaken, retrench and take steps to rejuvenate sales with a global strategy.

Posted by: The Global Small Business Blog

May 12, 2010

Truth or Dare to Be Innovatively Global?

My latest contribution (via Small Business Trends) over at the American Express OPEN Forum.

6 Ways to Be iNNOVATIVELY Global
Foreign market entry does not always require a major investment. If you follow these six tips, overseas business will be at your doorstep in no time at all.
Read the entire article here. If you like it, chirp a bit or (re)Tweet it.

Photo credit: Madonna, the queen of global pop is shown in her movie "Truth or Dare."

Posted by: The Global Small Business Blog

January 16, 2010

Practice a Little Spontaneous Innovation

Maybe some of these ideas will help spur you on to more spontaneous innovation day-to-day within your global small business.

My latest post for American Express OPEN Forum:

2010: The Year of Spontaneous
InNoVaTiOn


You like it? Hit the Tweet button at the top. You really, really like, hit the thumbs up button at the bottom of page.

Posted by: Laurel J. Delaney, The Global Small Business Blog

July 21, 2009

Winning at Business, Local or Global

I recently interviewed Alan M. Webber, author of "Rules of Thumb," over at the new American Express OPEN Forum.

Alan's an amazing guy. He called on Friday to thank me for saying such nice things about him and "Rules of Thumb." I'm not sure why he did that other than being super-generous. On my part, it's easy to speak the truth.

I wonder: If every Global Small Business Blog reader bought this book, would we be able to move it on to the best-seller list where it belongs?

Go buy it now.