The U.S. and Europe are in a slump so Procter and Gamble plans to target India -- where consumers remain a tough sell -- for its international expansion push.Read more here.
P&G India here. P&G India: brands.
Photo credit: P&G Ariel, India
Showing posts with label Procter and Gamble. Show all posts
Showing posts with label Procter and Gamble. Show all posts
June 29, 2010
P&G Extends Reach to Some of the Most Populous Countries in the World
The U.S. and Europe are in a slump so Procter and Gamble plans to target India -- where consumers remain a tough sell -- for its international expansion push.Read more here.
P&G India here. P&G India: brands.
Photo credit: P&G Ariel, India
July 30, 2009
Purpose-Based Global Marketing
Jim Stengel (pictured), a former global marketing officer for Procter & Gamble who retired from his post last fall,, has started his own firm, The Jim Stengel Company, LLC. The firm focuses on “purpose-based marketing." He plans to consult, author a book and serve an advisory role to MarketShare Partners.He knows a thing or two about global marketing. Check out his site.
Subscribe to:
Posts (Atom)