What's Nato's New Role?

A little late on this but still worth a look:

Nato's new strategic concept unveiled in Lisbon underlines the global role of the alliance's new non-continental or non-geographic preoccupations such as cyber and space.

Watch a video and learn more here.

Illustration clip here.

The Kardashian Brand is Borderless

Never in a million years could I ever imagine writing about Kim Kardashian (pictured) and her sister Kourtney going global; but here I am.

Kim Kardashian and sister Kourtney Kardashian are going global with cover spreads in far flung India and South Africa.  It’s a far cry from Wilshire Blvd. but the Kardashian brand apparently knows no bounds, even in the Third World.

What can we learn from them?  That anything is possible when it comes to taking a brand global.

Read more here.

Photo credit: GlobalGrind, The World According to Hip-Hop

How to Find An International Job or Internship Anywhere in the World

It starts with Going Global.

Going Global is the leading provider of country specific career and employment resources for individuals interested in working outside of their home country. More than 500 universities around the world currently subscribe to Going Global for use by their students, staff and alumni. We provide Country Career Guides, USA City Career Guides, corporate profiles for the world's leading employers and a job search database with over 500,000 worldwide job and internship listings.

Going Global blog.  Going Global Facebook.  Going Global Twitter.

Illustration credit here.

Posted by:  Laurel Delaney, The Global Small Business Blog

Medellin, Columbia Goes Global

Medellin, Columbia

Fearless About Going Global?

One has to be fearless when it comes to taking a business global but ... did you know ... there is a new magazine called fear.less?

There is indeed and here it is. Want to know more? Go here.

Full 38-pages here.

Posted by: The Global Small Business Blog

J. Crew Spreads Its Global Wings

The classic American outfitter, J. Crew, currently available only in North America and Japan, has plans to spread its global wings through a new agreement with Net-A-Porter that will take them first into Canada and next into the U.K.

Hard to believe:

"We're not capable of shipping outside of the United States," Lyons explains. "We have received an overwhelming request from our customers to be available overseas."

Jenna Lyons serves as J. Crew creative director.

Read more here.

LIVESTRONG Goes Global to Spread the Message of Hope and Perseverance to New Markets All Over the Globe

Lance Armstrong's philanthropic organization, LIVESTRONG, is taking its product line global. His company creates the iconic yellow bracelets (pictured) and other goods such as clothing and accessories.

The global push begins in July.

“We’re excited to embark on this new phase for LIVESTRONG and Nike,” said Lance Armstrong Foundation President and CEO Doug Ulman. “Lance’s return to cycling drew the eyes of the world to the fight against cancer and Nike’s support is allowing us to spread the message of hope and perseverance to new markets all over the globe.”

Read more here.

How Global SMBs Can Achieve Double-Digit Business Growth

I wrote this article for Idea Hub: American Express OPEN Forum. See if it's helpful in offering you fresh ideas on how to take your SMB to the next level.

5 Actions
for Double-Digit
Business Growth

One action:

Move into new markets. Can you build or acquire additional capabilities on an as-needed basis? These new markets can be adjacent, emerging or overseas, but only “if you have practical and immediate advantages there,” adds Treacy. Have you thought about going global? What’s stopping you? Somebody in another country is probably yearning for your product or service because they need it.